Woodland, Forest, Green

Climate Change: How to become an environmentally friendly & sustainable business?

In our previous article, we described the current status of climate change in our economy. But how can businesses play a positive role in this story? And what are the advantages of an eco-friendly approach?

The first steps towards a sustainable business

Changing your business is not something you do alone. Embrace your most important asset: Your Employees! Involve them in your sustainability journey right from the start. What do they think is important and what would their approach be? The key to successful sustainable development throughout the entire organisation is an inspiring, informing and engaging journey.

As a business leader, there are many ways to create a more sustainable working environment.
Here are a few concrete tips:

  • Current Status Review
    • What is your current impact on the climate?
    • What are you doing to reduce your footprint?
    • Are there business opportunities you missed because of your current status?

    • Then, combine this information and come up with a short- and long-term action plan.
  • Reduce your energy consumption and go ‘greener’. Small steps are key here while informing your employees at the same time and creating a collective consciousness about the environment.
    • Choose greener alternatives when renewing equipment.
    • Go for laptops instead of desktops, if possible.
    • Switch off equipment after working hours.
    • Leave laptops in sleep mode during breaks.
    • Install motion detectors for lighting.
    • Use high-efficiency glazing for windows.
    • Turn the heating down or off after working hours.

  • Reduce waste and find alternatives
    • Store and share documents in the cloud.
    • If you must print, print in black and white and two-sided.
    • Use recyclable packaging for your product(s).
  • Change your employees’ work habits
    • Let them work from home, if possible.
    • Choose electric company cars.
    • Reward employees who bike to work.

  • Engage with sustainable partners: Take the time to look for partners who also invest in the environment.

Advantages of sustainable management

In addition to helping the climate, sustainable management also has other benefits:

  • Better image towards end clients, suppliers and (potential) employees
    • A company that invests in the environment has a better image and therefore a great advantage over its less eco-friendly competitors. In fact, in the b2c market one-third of consumers prefer to buy from a company with a sustainable approach. (Source: Unilever)  This effect is also applicable in the b2b sector and the willingness to offer business to certain possible partners.
    • Being sustainable also leads to proud employees, who will carry out the message to their family, and friends which on their turn refer candidates to your company.
    • Attracting and retaining new employees is a challenge for everyone, making sustainability one of your company values could also attract a new segment of possible candidates.
  • Demand
    • End-clients are becoming more aware of the sustainable aspect of their purchases and the way they can change the world. This may have a positive impact on their demand for your product or service.
  • Lower costs
    • Even though this kind of change calls for a huge investment, choosing green energy ensures lower energy bills in the long run.
    • By starting with little changes to make your way of working more sustainable, you can spread the costs. As government standards regarding the environment will become increasingly strict in the future, your company will be more comfortable than others.

Our journey towards sustainability

With over 4,000 employees, Koramic2Engage is always looking for new ways to reduce its carbon footprint. As a market leader in the customer contact sector in Belgium, Koramic2Engage is the first to go really far in terms of sustainability and corporate social responsibility.

One of our initiatives is an overall sustainability assessment, which resulted in a detailed scorecard. The learnings of that scorecard formed the foundation of our short- and long-term action plan. Every year, we improve our efforts. This recently resulted in a bronze EcoVadis medal. Next to that we also analysed the value profiles of our employees making clear that sustainability is an important topic to them.

Right now, we’re focusing on the following topics:

  • Remote working
  • Forestation
  • Recycling

Even though we’re taking major steps forward, we realize that there is still a lot of work to be done.

Very soon, we’ll be starting a new chapter in our sustainable business story. Keep an eye on our LinkedIn page for a big announcement.